Job title: Brand Director

Location: New York City or remote

Contact: [email protected]

Company description:

Rove is a rapidly growing marketplace for luxury property rentals. We are revolutionizing the luxury property rental market by creating a new standard of trust and ease for guests and home owners alike along with property management software to make renting out luxury homes easier than ever.

Headquartered in New York, Rove provides exceptional, high-end guest experiences in thoughtfully designed spaces across New York City, The Hamptons, Aspen, and Florida and other top destinations across the US. We are venture funded and growing rapidly, led by a founding team with experience at Y Combinator, SpaceX, Snap, June Homes, Avant Stay, Kasa Living, Sonder, and more.

Job description:

As Rove’s Brand Director you will be the main decision maker and leader of the Rove brand across Rove’s physical and digital domains. Your main areas of work will be building the Rove brand image and then spreading it via marketing channels, our booking platform and in our properties. To do this you must build relationships with marketing agencies, influencers, and furniture and fixture companies.

At Rove you will:

• Build brand partnerships with FF&E brands
• Build the brand image digitally and physically
• Build out marketing strategy and oversee implementation of said strategy
• Oversee all marketing and automation campaigns
• Plan and oversee the creation of marketing collateral to be used across different platforms
• Work with the onboarding and design team to make sure the Rove brand standard is carried through to every property
• Build relationships with influencers and implement influencer marketing campaigns
• Manage any rebranding efforts
• Build branding decks to be used for fundraising

What we look for:

• Bachelor's degree in Business, Marketing, Management or another related field